OREO Cakesters
To reintroduce Oreo Cakesters, a soft-baked twist on the classic cookie, we created "Meant to Be" campaign. Aimed at Oreo lovers, the campaign presented Cakesters as the perfect pairing of cookie and cake - just like you and Cakesters. Through playful illustrations, we highlighted the irresistible "love story" of these two beloved treats coming together again.